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The Importance of Creativity in the Mobile Age

The Importance of Creativity in the Mobile Age

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Mobile has completely transformed the way we consume. Whether it’s goods, services, but also content: square videos, vertical videos, less text, more images. Indeed, the rules of creativity have changed with the mobile and this is why Eminence shares its knowledge with you. The importance of creativity for advertisers With Facebook, opportunities are literally at ...

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How to improve your Twitter Ad performance in 3 ways

How to improve your Twitter Ad performance in 3 ways

  • by Eminence
  • 10 August 2016
Are you using Twitter Ad with mitigated results? Good news for you because you can improve your performance on Twitter at less cost. With the right target, a thoughtful...
8 tips to simplify your social media marketing

8 tips to simplify your social media marketing

  • by Eminence
  • 17 May 2016
Nowadays everyone knows it is impossible for any business not to be on social media. The first and main problem using them is time consuming. Without a bit of...
Increase the reach of your Facebook publications!

Increase the reach of your Facebook publications!

  • by Eminence
  • 3 May 2016
Facebook is the number 1 social network in the world. It is essential for your company to be present and especially to be seen. So how to bring more...
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Where to draw the line between content optimization and over-optimization?

Where to draw the line between content optimization and over-optimization?

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Quality content, keywords, tags, link descriptions… search engines have many criteria for referencing a site, and some of them are constantly evolving.
Inbound Marketing enables you to achieve your business objectives

Inbound Marketing enables you to achieve your business objectives

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Inbound marketing will not only generate results in terms of leads and sales, it will also allow you to optimize your investments and take advantage of the...
Performance Marketing

Performance Marketing

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Performance marketing has completely changed the way companies advertise and sell their products. It has also impacted the way we measure the success of marketing campaigns....
New digital marketing trends to follow for 2020

New digital marketing trends to follow for 2020

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In order to adapt marketing to the era of digital, it’s crucial to stay ahead of the new trends to know how you’re going to direct your...