Why Big Data is capturing the Fashion Industry? Through the accumulation and analysis of data from consumer buying processes, GPS profiles, and Social Media Behaviour, companies can recognise our needs before we are aware of them. In particular, in the ...
We have all heard of push and pull marketing, but recently, there has been less of a push. Just to be clear on these, push marketing is advertisements, promotional offers and emails all filling email inboxes with content- That is ...
Social Media in the past few years has been used by businesses all over the world. B2B and B2C companies all want a slice of the digital pie. Here in the Middle East, Facebook is the most popular social network overall, ...
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